“Stan, Why are you so SINEKal about Leadership?…”
An advertising friend of mine (Andy Cridland) and I, were having dinner the other day. We got talking about my post on the Eurostar and Giselle. I was talking about how advertising theories and behavioural economics can be related to medicine. He said “you need to watch Simon Sinek’s TED talk!…” So I did, and […]
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